Boutique hotels require an even greater attention to detail with higher expectations from their guests.
The Capella Hotel DC was seeking to offer minimal floral until year one of operation. Current program was lovely but did not address Private Suites for uber luxury stay. Luxe Bloom outfitted suites for high visibility photo shoot and key areas in restaurant. Founder of Capella Hotels is Horst Schultz, the famed founder of Ritz Carlton, who invented the brand after leaving Ritz Carlton hence creating a new sense of luxury for boutique hotels.